Big Data – a potential future for indie film revenues?

Over at VentureBeat is an interesting article about melding Big Data into music services – in much the same way that targeted advertising and branded content have been integrated into Instagram (and other) feeds.

Can this also be a source for indie movie makers… beyond what is currently offered by platforms?

It’s an complex issue – and article! – and I haven’t fully got my head around it. But, whenever I see people talking about creative, forwarding thinking ways to generate revenue in other sectors I always wonder… why not film?

Read on! Comment if you have any ideas!

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Phil Smy

I am currently a student in the Raindance Film Degree Masters program. This site comes from the research I am doing as I learn more about film production and distribution.

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