Over at Medium.com Marc Schiller has what he calls an ‘evolving document’ where he takes a look at what the internet has to offer – and NOT offer – the independent filmmaker. The article has a great format – each point has a headline and sub-headline that accurately tags his thoughts. You can read deeper on areas of interest to you.
He points out, for example, that blogs like this one – ‘curated’ content – are a thing of the past. This is the story of my life. A day late and a dolla short.
But Schiller covers lots of things in film promotion and gives lots of what to do and not do. Definitely one of the most insightful articles of the year.