I’m a big believer in this philosophy: if you want people to hire you, do some of the work first and show it.
The article below is about just that – filmmaker Joe Sill made an ad for Google Glass. On his own (well, with his company), not sponsored by the company. Now, I happen to have some insider info into this area and I know that large companies and their ad agencies have no idea how to handle ‘creating content’ and right now is a prime time to go in with spec ads of high quality and get them adopted by the company. For instance, Pepsi have only recently launched their YouTube channel.
Anyway, the article is a good interview and raises some interesting questions.
Take charge of your career!